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By: Ted Stern

Hi Dan, Don’t want to derail the current discussion, but your studies on how a less-attractive choice makes a similar candidate more attractive has me intrigued. How do you think this (the idea of...

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By: Andrea

I recently spotted a special offer in a supermarket, advertising a big jar of a popular chocolate spread for 1,99 Euros (instead of 2,49 I believe). In addition to this generous discount the banner...

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By: » Blog Archive » The Behavioral Economics of Self Measurement

[...] Center for Cost-Effective Consumerism’s advisory board) and his colleague Michael Norton have written recently about conceptual consumption, the human ability to forage on and enjoy nontangibles...

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By: The Behavioral Economics of Self Measurement | Ignite Symposium

[...] Center for Cost-Effective Consumerism’s advisory board) and his colleague Michael Norton have written recently about conceptual consumption, the human ability to forage on and enjoy nontangibles...

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By: Linkpile

[...] How Concepts Affect Consumption: Earlier I linked the paper, here Ariely summarizes in a quicker-read fashion. Well done. [...]

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By: Conceptual Consumption « Enabling Healthy Decisions

[...] of his posts from last month is interesting and lays out three ways that conceptual consumption affects people’s physical consumption [...]

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By: shaneice palmer

The theories(or rather facts) that Dan Ariely presents in this book are absolutely amazing!!!! I enjoy the techniques he uses to explore relativity and coherence in regards to the decision making...

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By: Phú Mỹ laptop - Máy tính xách tay - mua bán laptop - mua bán máy tính...

http://www.phumylaptop.com.vn/ Phú Mỹ Laptop chuyên mua bán laptop, nhập khẩu máy tính xách tay.

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By: Craig Johnson

The section of your book concerning the “Pepsi Challenge” neglects a piece of information. It has reportedly been found then when subjects are given small sample sips of Pepsi and Coke in double blind...

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By: Craig Johnson

Sorry about the above. I thought I was responding to the book “Predictably Irrational” in general, not to a specific posting to the blog. My bad.

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